Amazon “Look Inside” and “Google Preview”
The Amazon “Look Inside” and Google Preview service gives readers a sneak peek of your book and is included in all publishing packages that contain e-book formatting. It is meant to simulate a potential buyer picking up a book within a bookstore when they scan a few pages of a book to see if they want to buy it. When searching Amazon and Google, customers receive a limited preview of your title. Readers have the opportunity to sample the preview pages through a navigation bar as well as the table of contents and search for specific terms located within your text.